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FraudNews
06-24-2015, 02:50 AM
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VentureBeat (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNHEN8g94sxFia3EySG-y9tna2If2g&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=4BqKVcj5I4Gm3QGn-4CwDA&url=http://venturebeat.com/2015/06/23/uh-oh-mobile-user-acquisition-fraud-almost-doubled-in-2015/)


Uh oh: Mobile user acquisition fraud almost doubled in 2015 (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNHEN8g94sxFia3EySG-y9tna2If2g&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=4BqKVcj5I4Gm3QGn-4CwDA&url=http://venturebeat.com/2015/06/23/uh-oh-mobile-user-acquisition-fraud-almost-doubled-in-2015/)
VentureBeat
It's still very much in the kitchen, but early returns indicate a massive swing in user acquisition fraud incidence rates. User acquisition, of course, is the marketing process that mobile publishers are increasingly seeing as a necessary core ...

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