FraudNews
11-20-2014, 04:03 PM
How to Fight Traffic Fraud in Online Video Advertising (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNE2faDm1EOMf0-Y_AZ2pXR9HkOTTw&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778661233354&ei=6h5uVKi5LuS-wQH1qoCwCw&url=http://adage.com/article/digitalnext/fight-traffic-fraud-online-video-advertising/295797/)
AdAge.com
Traffic fraud costs marketers billions of dollars in wasted ad spend annually. Ever since it emerged out of the pay-per-click model in the late 1990s, traffic fraud has evolved into a constant game of cat and mouse -- creating real and expensive ...
and more » (http://news.google.co.za/news/more?ncl=dw6mMwP2cTf3_iM&authuser=0&ned=en_za)
More... (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNE2faDm1EOMf0-Y_AZ2pXR9HkOTTw&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778661233354&ei=6h5uVKi5LuS-wQH1qoCwCw&url=http://adage.com/article/digitalnext/fight-traffic-fraud-online-video-advertising/295797/)
AdAge.com
Traffic fraud costs marketers billions of dollars in wasted ad spend annually. Ever since it emerged out of the pay-per-click model in the late 1990s, traffic fraud has evolved into a constant game of cat and mouse -- creating real and expensive ...
and more » (http://news.google.co.za/news/more?ncl=dw6mMwP2cTf3_iM&authuser=0&ned=en_za)
More... (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNE2faDm1EOMf0-Y_AZ2pXR9HkOTTw&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778661233354&ei=6h5uVKi5LuS-wQH1qoCwCw&url=http://adage.com/article/digitalnext/fight-traffic-fraud-online-video-advertising/295797/)