FraudNews
11-20-2014, 02:43 PM
How to Fight Traffic Fraud in Online Video Advertising (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFRJyES1x0k5L8R_MP7hIW8eamFxg&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=MAxuVNjKI4yrwAGrsYDQCw&url=http://adage.com/article/digitalnext/fight-traffic-fraud-online-video-advertising/295797/?utm_source%3DDigitalNext%26utm_medium%3Dfeed%26ut m_campaign%3DFeed:%2BAdvertisingAge/DigitalNext)
AdAge.com
Traffic fraud costs marketers billions of dollars in wasted ad spend annually. Ever since it emerged out of the pay-per-click model in the late 1990s, traffic fraud has evolved into a constant game of cat and mouse -- creating real and expensive ...
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[url=http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFRJyES1x0k5L8R_MP7hIW8eamFxg&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=MAxuVNjKI4yrwAGrsYDQCw&url=http://adage.com/article/digitalnext/fight-traffic-fraud-online-video-advertising/295797/?utm_source%3DDigitalNext%26utm_medium%3Dfeed%26ut m_campaign%3DFeed:%2BAdvertisingAge/DigitalNext]More... (http://news.google.co.za/news/more?ncl=d5haCnF1nsieLSM&authuser=0&ned=en_za)
AdAge.com
Traffic fraud costs marketers billions of dollars in wasted ad spend annually. Ever since it emerged out of the pay-per-click model in the late 1990s, traffic fraud has evolved into a constant game of cat and mouse -- creating real and expensive ...
[/URL]
[url=http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFRJyES1x0k5L8R_MP7hIW8eamFxg&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=MAxuVNjKI4yrwAGrsYDQCw&url=http://adage.com/article/digitalnext/fight-traffic-fraud-online-video-advertising/295797/?utm_source%3DDigitalNext%26utm_medium%3Dfeed%26ut m_campaign%3DFeed:%2BAdvertisingAge/DigitalNext]More... (http://news.google.co.za/news/more?ncl=d5haCnF1nsieLSM&authuser=0&ned=en_za)