FraudNews
11-06-2014, 04:58 PM
“Fraud-Free” is Suddenly a Selling Point for Online Advertising (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFfulnOIafAXLc-miLjAoQsspTkXw&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778649443803&ei=2LZbVJjgB8j3wAHHh4CADA&url=http://blogs.wsj.com/cmo/2014/11/06/fraud-free-is-suddenly-a-selling-point-for-online-advertising/)
Wall Street Journal (blog)
The online ad industry has an ongoing fraud issue. Marketers are wasting money buying ad space that real consumers never actually see, and nobody's sure how big the problem really is. Now, ad companies are flocking to offer “no fraud” guarantees to ...
and more » (http://news.google.co.za/news/more?ncl=d_36I7uFqqBI-aM&authuser=0&ned=en_za)
More... (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFfulnOIafAXLc-miLjAoQsspTkXw&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778649443803&ei=2LZbVJjgB8j3wAHHh4CADA&url=http://blogs.wsj.com/cmo/2014/11/06/fraud-free-is-suddenly-a-selling-point-for-online-advertising/)
Wall Street Journal (blog)
The online ad industry has an ongoing fraud issue. Marketers are wasting money buying ad space that real consumers never actually see, and nobody's sure how big the problem really is. Now, ad companies are flocking to offer “no fraud” guarantees to ...
and more » (http://news.google.co.za/news/more?ncl=d_36I7uFqqBI-aM&authuser=0&ned=en_za)
More... (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFfulnOIafAXLc-miLjAoQsspTkXw&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778649443803&ei=2LZbVJjgB8j3wAHHh4CADA&url=http://blogs.wsj.com/cmo/2014/11/06/fraud-free-is-suddenly-a-selling-point-for-online-advertising/)