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FraudNews
07-14-2014, 01:03 PM
CMO Today: Advertisers Get Organized on Web Ad Fraud (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFQCVI1Gtw9XqvEftNhKTO0BiFT1Q&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=JdXDU4C7Funf8gHQsoHYCg&url=http://blogs.wsj.com/cmo/2014/07/14/cmo-today-advertisers-get-organized-on-web-ad-fraud/)
Wall Street Journal (blog)
TOP BRANDS TAKING ON FRAUD: Uh-oh bots. It looks like big brands have woken up to online ad fraud and want to do something about it (despite recent grumbling from some in the ad tech world that the controversy over fraud is overblown). A group of ...

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[url=http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFQCVI1Gtw9XqvEftNhKTO0BiFT1Q&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=JdXDU4C7Funf8gHQsoHYCg&url=http://blogs.wsj.com/cmo/2014/07/14/cmo-today-advertisers-get-organized-on-web-ad-fraud/]More... (http://news.google.co.za/news/more?ncl=dVPFJPUxlqBf5PM&authuser=0&ned=en_za)