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View Full Version : How Does Ad Fraud Affect Advertising Budgets? - eMarketer



FraudNews
02-23-2019, 08:30 AM
How Does Ad Fraud Affect Advertising Budgets? (https://www.emarketer.com/content/agency-pros-say-fraud-is-biggest-threat-to-their-budgets) eMarketerIn a poll conducted by ad measurement firm Integral Ad Science (IAS), 69.0% of agency executives say that fraud is the biggest hindrance to ad budget growth, ...


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