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FraudNews
10-26-2018, 01:03 AM
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Forbes (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNGklMzYI2fD2Qtme-L_69VRRXDwyg&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=0GfSW6jjIJLK3QHjp7eIAQ&url=https://www.forbes.com/sites/paultalbot/2018/10/25/dispatches-from-the-mobile-ad-fraud-battlefield/)


Dispatches From The Mobile Ad Fraud Battlefield (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNGklMzYI2fD2Qtme-L_69VRRXDwyg&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=0GfSW6jjIJLK3QHjp7eIAQ&url=https://www.forbes.com/sites/paultalbot/2018/10/25/dispatches-from-the-mobile-ad-fraud-battlefield/)
Forbes
The exact numbers are elusive. But it's estimated that 70% of marketers' budgets flowing into digital are now allocated to mobile. According to ad spend research from eMarketer, that's a 34% share of total U.S. ad spend. It's also an increasingly ...

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