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View Full Version : 24 Billion Clicks Via 700 Ad Networks Reveals 15.2% Mobile Ad Fraud Rate - Forbes



FraudNews
05-31-2017, 11:25 AM
24 Billion Clicks Via 700 Ad Networks Reveals 15.2% Mobile Ad Fraud Rate (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNE3FmdS7GZQDSkVYgkRxRlx3z_TuA&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=JqguWdC1HcrD3gHv7LO4DQ&url=https://www.forbes.com/sites/johnkoetsier/2017/05/31/24-billion-clicks-via-700-ad-networks-reveals-15-2-mobile-ad-fraud-rate/)
Forbes
Eight ad networks are 100% fraud. 35 ad networks are 50% or greater. But overall, 17.17% of all mobile ads that marketers pay to place in front of consumers are fraudulent. In my day job, I study mobile for TUNE, a platform for mobile marketers ...

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