FraudNews
03-15-2017, 06:50 PM
http://www.fraud-news.com//t3.gstatic.com/images?q=tbn:ANd9GcRell0bCnH0C7hAVorSeem8Ot89pa598 639No3NTFsO0pgg7EMyRHzzSg8OXowCkzToOffYunAN
CNBC (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFJlB0ru0KJXLsfMEqdrzdyNvW_1A&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779422263178&ei=74zJWOjoM9fF3gGxqJGoDQ&url=http://www.cnbc.com/2017/03/15/businesses-could-lose-164-billion-to-online-advert-fraud-in-2017.html)
Businesses could lose $16.4 billion to online advertising fraud in 2017: Report (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFJlB0ru0KJXLsfMEqdrzdyNvW_1A&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779422263178&ei=74zJWOjoM9fF3gGxqJGoDQ&url=http://www.cnbc.com/2017/03/15/businesses-could-lose-164-billion-to-online-advert-fraud-in-2017.html)
CNBC
New figures released today suggest that ad fraud will cost brands $16.4 billion globally this year, and that nearly 20 percent of total digital ad spend was wasted in 2016. So-called invalid traffic, where bots rather than humans view or click on ...
The ad fraud issue could be more than twice as big as first thought — advertisers stand to lose $16.4 billion to it ... (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNHmqUlDbV0KXvtjDZKwjyLM5CGKrg&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779422263178&ei=74zJWOjoM9fF3gGxqJGoDQ&url=http://uk.businessinsider.com/thepartnership-msix-and-adloox-ad-fraud-2017-2017-3)Business Insider
Ad fraud may cost industry $16.4bn in 2017 says study as questions continue about self-governance (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFNJCZALL6_kd5tEBuxEWp-yX-PzA&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779422263178&ei=74zJWOjoM9fF3gGxqJGoDQ&url=http://www.thedrum.com/news/2017/03/15/ad-fraud-may-cost-industry-164bn-2017-says-study-questions-continue-about-self)The Drum
Google and Facebook hiding behind customer privacy instead of sorting out ad fraud is a cop-out, says TUI (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNEv2TvikHAVxn9neg5tSSJdQaQcqg&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779422263178&ei=74zJWOjoM9fF3gGxqJGoDQ&url=https://www.marketingweek.com/2017/03/15/tui-google-facebook-cop-out/)Marketing Week
all 7 news articles » (http://news.google.co.za/news/more?ncl=dw6dwrFIVKhfLiMMb7nhBsjIoTvHM&authuser=0&ned=en_za)
More... (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFJlB0ru0KJXLsfMEqdrzdyNvW_1A&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779422263178&ei=74zJWOjoM9fF3gGxqJGoDQ&url=http://www.cnbc.com/2017/03/15/businesses-could-lose-164-billion-to-online-advert-fraud-in-2017.html)
CNBC (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFJlB0ru0KJXLsfMEqdrzdyNvW_1A&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779422263178&ei=74zJWOjoM9fF3gGxqJGoDQ&url=http://www.cnbc.com/2017/03/15/businesses-could-lose-164-billion-to-online-advert-fraud-in-2017.html)
Businesses could lose $16.4 billion to online advertising fraud in 2017: Report (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFJlB0ru0KJXLsfMEqdrzdyNvW_1A&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779422263178&ei=74zJWOjoM9fF3gGxqJGoDQ&url=http://www.cnbc.com/2017/03/15/businesses-could-lose-164-billion-to-online-advert-fraud-in-2017.html)
CNBC
New figures released today suggest that ad fraud will cost brands $16.4 billion globally this year, and that nearly 20 percent of total digital ad spend was wasted in 2016. So-called invalid traffic, where bots rather than humans view or click on ...
The ad fraud issue could be more than twice as big as first thought — advertisers stand to lose $16.4 billion to it ... (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNHmqUlDbV0KXvtjDZKwjyLM5CGKrg&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779422263178&ei=74zJWOjoM9fF3gGxqJGoDQ&url=http://uk.businessinsider.com/thepartnership-msix-and-adloox-ad-fraud-2017-2017-3)Business Insider
Ad fraud may cost industry $16.4bn in 2017 says study as questions continue about self-governance (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFNJCZALL6_kd5tEBuxEWp-yX-PzA&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779422263178&ei=74zJWOjoM9fF3gGxqJGoDQ&url=http://www.thedrum.com/news/2017/03/15/ad-fraud-may-cost-industry-164bn-2017-says-study-questions-continue-about-self)The Drum
Google and Facebook hiding behind customer privacy instead of sorting out ad fraud is a cop-out, says TUI (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNEv2TvikHAVxn9neg5tSSJdQaQcqg&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779422263178&ei=74zJWOjoM9fF3gGxqJGoDQ&url=https://www.marketingweek.com/2017/03/15/tui-google-facebook-cop-out/)Marketing Week
all 7 news articles » (http://news.google.co.za/news/more?ncl=dw6dwrFIVKhfLiMMb7nhBsjIoTvHM&authuser=0&ned=en_za)
More... (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNFJlB0ru0KJXLsfMEqdrzdyNvW_1A&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779422263178&ei=74zJWOjoM9fF3gGxqJGoDQ&url=http://www.cnbc.com/2017/03/15/businesses-could-lose-164-billion-to-online-advert-fraud-in-2017.html)