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View Full Version : Why ad fraud is a mess in China - Digiday



FraudNews
01-11-2017, 04:59 AM
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Digiday (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNF9n71UnR6xZOTDGNeL60Cg-14DDg&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=0cl1WICFKNHI3QGGw6PoCw&url=http://digiday.com/brands/ad-fraud-in-china/)


Why ad fraud is a mess in China (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNF9n71UnR6xZOTDGNeL60Cg-14DDg&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=0cl1WICFKNHI3QGGw6PoCw&url=http://digiday.com/brands/ad-fraud-in-china/)
Digiday
Ad fraud is an issue in every country, though it is especially rampant in China. Digital spend in China is predicted by eMarketer to grow from $40.4 billion in 2016 to $83.6 billion in 2020. But the growth may be limited by ad fraud. According to ad ...

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