FraudNews
06-05-2016, 08:32 PM
'Endemic' fraud threatens digital advertising budgets (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNErPBNfbdAx27gEEh5iHHDsAwmv8A&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779127676224&ei=c4xUV6jmH5aa3QHpp674Bg&url=http://www.ft.com/cms/s/0/8e2f59c0-2b01-11e6-a18d-a96ab29e3c95.html)
Financial Times
Marketers could waste more than $50bn a year by 2025 on digital advertising that is never seen because of “endemic” fraud in the industry, the World Federation of Advertisers has warned. The trade body, whose members spend $700bn annually, issued the ...
and more » (http://news.google.co.za/news/more?ncl=ddpqB5cnZccVP4M&authuser=0&ned=en_za)
More... (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNErPBNfbdAx27gEEh5iHHDsAwmv8A&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779127676224&ei=c4xUV6jmH5aa3QHpp674Bg&url=http://www.ft.com/cms/s/0/8e2f59c0-2b01-11e6-a18d-a96ab29e3c95.html)
Financial Times
Marketers could waste more than $50bn a year by 2025 on digital advertising that is never seen because of “endemic” fraud in the industry, the World Federation of Advertisers has warned. The trade body, whose members spend $700bn annually, issued the ...
and more » (http://news.google.co.za/news/more?ncl=ddpqB5cnZccVP4M&authuser=0&ned=en_za)
More... (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNErPBNfbdAx27gEEh5iHHDsAwmv8A&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779127676224&ei=c4xUV6jmH5aa3QHpp674Bg&url=http://www.ft.com/cms/s/0/8e2f59c0-2b01-11e6-a18d-a96ab29e3c95.html)