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View Full Version : Who Should Be Responsible For Stopping Programmatic Ad Fraud? - Marketing Land



FraudNews
03-03-2016, 02:11 PM
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Marketing Land (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNGpY5ji5TebiXzdPbSxZ-m12LN8CA&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=DFTYVpnvApLR3QH_0ryoAw&url=http://marketingland.com/responsible-stopping-programmatic-ad-fraud-152412)


Who Should Be Responsible For Stopping Programmatic Ad Fraud? (http://news.google.com/news/url?sa=t&fd=R&ct2=en_za&usg=AFQjCNGpY5ji5TebiXzdPbSxZ-m12LN8CA&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=DFTYVpnvApLR3QH_0ryoAw&url=http://marketingland.com/responsible-stopping-programmatic-ad-fraud-152412)
Marketing Land
In the first two installments of this ad fraud series, we examined what ad fraud looks like and discussed the reasons why ad fraud exists. In this third installment, we look at the various participants in the supply chain, and determine who should be ...

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